About VELOONA
You don't need another scented candle. You need a way to switch states.
VELOONA is aromatherapy reimagined as a state-switching system. We help you actively move between states — from anxious to stable, scattered to focused, awake to deeply asleep — using the fastest pathway to your brain: your sense of smell.
Why Scent?
Smell is the fastest way to change human emotion. Unlike sight or sound, scent connects directly to your limbic system — the part of your brain that controls mood, memory and stress hormones. A single inhale can lower cortisol, shift brain wave patterns and change how you feel in minutes.
But a scent alone isn't enough. That's why we built a system.
The VELOONA System
① Scent — a growing range of essential oil blends, each designed for a specific state transition
② Sound — the free Veloona Listen App pairs each oil with matched audio tracks, ambient sounds and a Sound Mixer
③ Ritual — repeated use creates a conditioned reflex: the scent alone becomes your "state switch"
Inhale → breathe slower → follow the guide → body remembers → enter the state.
Aromatherapy is the category. State switching is the real need. Categories compete on price. Needs don't.
Our Story
Founded in Muar, Johor, Malaysia by Sean Soh — a decade-long e-commerce entrepreneur who became obsessed with one question: why do certain hotel lobbies instantly change how you feel?
That curiosity became VELOONA. Today we serve thousands of customers across Malaysia and Singapore — with consistently high ratings across all platforms — offering a growing range of essential oil blends, a full product ecosystem (diffusers, reed diffusers, room sprays, gift sets), and the only aromatherapy app in the world that pairs scent with sound.
What Makes Us the Only One
We're the only brand globally that pairs essential oils with matched sound tracks. Every oil is cross-recommended with audio tracks by mood, scent profile and state goal. Buy a VELOONA oil, enter your order number, and the entire Veloona Listen App unlocks for free — original tracks, ambient sounds and Sound Mixer. No subscription. No upsell. It comes with your purchase because the experience IS the product.
Our 3 Series
- Essential Series — Daily state switches. Sleep, focus, energy, comfort.
- Travel Series — Destination-inspired. Close your eyes and you're in Bali, Kyoto or Santorini.
- Luxury Hotel Collection — 5-star hotel lobby scents. The scent your guests will ask about.
Our Philosophy
- We don't sell nice smells. We sell "you in a better state."
- We don't compete on price. Aromatherapy is a commodity. State switching isn't.
- We don't just sell products. We build habits. The scent becomes your daily reset button.
- Made in Malaysia, inspired by the world. Scents from Bali, Istanbul, Santorini, Kyoto and beyond.
Start Here
Not sure which scent is for you? Explore our Scent Guide to find your state switch.
